Tag Archives: Customer Analytics

Acrotrend talks on Looker to CRN.com

by in Business Intelligence, Customer Analytics, Visualisation

At Acrotrend we always like to have an opinion on things. This time around, we were asked to provide our view on how our partner, business intelligence software company, Looker, has been evolving to enhance its offering. Looker is currently going through the process of being acquired by Google and will become part of the […]

Acrotrend and Nuffield Health’s Strategic Partnership

by in Case Study, Customer Analytics, Data Quality, Fitness Industry, Healthcare and Pharma

Thanks to the recent updates Acrotrend has helped us make to our organisation, we are now more competitively positioned to provide our customers with an enhanced service. DAVE ANKERS, TECHNOLOGY, STRATEGY & PLATFORM DELIVERY DIRECTOR, NUFFIELD HEALTH We have been working as a strategic partner to Nuffield Health – the UK’s largest not-for-profit healthcare provider […]

What makes Talend Connect the best way to advance your data journey?

by in Business Intelligence, Customer Analytics, Data, Data Migration, Data Quality, Data Science, Events

Join us at Talend Connect in County Hall, London on 15th October to discover new paths for delivering trusted data at speed. We are excited to be a GOLD sponsor for this inspiring event. The agenda is jam-packed with insightful speakers on hot topics. What makes Talend Connect the best way to advance your data […]

How to drive sales with a winning HCP Targeting Strategy

by in Customer Analytics, Healthcare and Pharma, Pharmaceuticals

As discussed in my earlier blog, using the combination of the explosion of commercial data accessible by pharma companies, and new methods of advanced analytics and data visualisation, pharmaceutical companies can create a winning HCP Targeting Strategy to drive sales. I also considered some of the prominent use cases based on the same data sets […]

Is your business data-driven? Or just data-busy?

by in Customer Analytics, Data, Data Quality

For data-driven businesses, data plays a key role in ensuring that the actions and decisions that the business makes are accurate, timely and effective. This sounds great in theory, but the reality is that many businesses come to discover that in trying to be data-driven, they have in fact ended up just being data-busy. This […]

4 important ways data visualisation will boost your business

by in Business Intelligence, Customer Analytics, Uncategorized, Visualisation

Data visualisation makes sense out of complex data and enables real-time business decisions. Breaking information down into logical and meaningful chunks helps users avoid information overload by keeping things simple, relevant and clear. There are 4 important ways that data visualisation can help your business improve decision making. Check out our infographic below! At Acrotrend […]

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