All posts by: Meenal Ashtikar

New pains for Pharmaceuticals

by in Data Science, Pharmaceuticals

The pharmaceutical industry has modernised its tech stack. So why is it still experiencing data pains? The pharmaceutical industry has gone through important updates – expiring patents, the generalisation of drugs, technology upgrades for CRM and other systems and the adoption of digital technologies to keep up and align with the entire ecosystem and major […]

How often do you exercise… your data?

by in Business Intelligence, Customer Analytics, Data Science, Fitness Industry

Think your gym members’ data is valuable? Not unless you exercise it properly! Fitness clubs and gyms have more data at their disposal than ever before. And not just the membership data that holds contractual and financial details but also behavioural data and data from wearable tech. Members’ swipe card and access data contains all […]

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