By joining forces within Acrotrend, the specialisms of each firm have combined to create an exceptionally potent source of data and analytics expertise, which now has an even greater power to transform the value that businesses generate from their data. This all means very exciting things for you, our customer!
For the past 12 years, Acrotrend has been focused on delivering analytics programmes and technology solutions to fuel digital customer journeys with insights and actions. We have delivered more than 50 enterprise-scale data warehouse programmes and hundreds of insights and analytics use cases to deliver tangible value for our clients.
On the other hand, Saltare has been focused on helping organisations create Business Intelligence and data strategies that propel their business growth. They have helped enterprise clients across various sectors to derive tangible value from their investment in technology
Since 2012 Saltare and Acrotrend have worked together in partnership, delivering an optimum mix of technology and strategy to create the data-driven insights and actions that empower businesses to achieve their goals. The merging of Saltare and Acrotrend’s strengths into one combined business is a natural evolution of that partnership which brings a powerful and unique offering to the market.
“We believe that combining our experience with that of the incredible Acrotrend team is the natural next step for both consultancies, particularly as our overall goals, mission and vision is ultimately the same. Our BI and data strategy, and business change capabilities will complement Acrotrend’s deep expertise in customer analytics technology enablement, allowing our clients to further leverage the necessary, comprehensive services they need for business transformation.”
Phil Husband – Saltare CEO and Founder
Business intelligence is not just about collecting and analysing information, but understanding how to fully utilise and act upon available information to achieve desired results and facilitate growth in a future dominated by big data. Acrotrend anticipates that the acquisition will strengthen its ability to deliver customer analytics programmes which achieve better business goals, profitability and enhanced experiences.
Our mantra has always been ‘data, insight, action’, and it’s this action that we really hope to highlight with Saltare’s acquisition. We recognised them as an organisation with a similar goal to ours with their own mantra of ‘know what, so what, now what?’; It’s about taking action.
Sandeep Mendiratta, CEO, Acrotrend.
“The acquisiton gives us an edge in the market. It helps expand our BI and Strategy expertise, effectively closing the loop – Strategy, Technology and Business Change.”
Shailesh Mallya – Tech Leader and Co-Founder, Acrotrend
“The aquisition gives us a new capability of embedding KPIs and analytics outcomes into the business strategy and goals for our clients. We can truly boast of being a very well-rounded partner for our clients on their data excellence and analytics programmes.”
Meenal Ashtikar – Head of Customer Insights, Acrotrend